How to become an Instagram star
Instagram is becoming an increasingly important channel for companies to enable more sales and leads. Yet many companies are struggling to reach the 800 million monthly active users. Find out …
Digital Thoughts
One Minute Digital Podcast: Link previews on Facebook no longer editable
In an effort to combat link fraud and fake news Facebook have made it impossible to edit link previews, such as the preview image, description or title.
One Minute Digital Podcast: How to measure website improvements
One question we get a lot is how to measure that changes on a website or app have the desired effects. This podcast quickly explain the basic methods.
One Minute Digital Podcast: Twitter Experimenting With 280 Character Tweets
Twitter is experimenting with 280 characters instead of 140, what does it mean for your business? Find out below.
Why Twitter is still relevant for your company
Facebook is the most widely used social media platform today, in the US eight out of ten americans uses it. Twitter is far down the list with a usage of …
Proven methods – How to grow your revenue per visitor
Most marketers are focused on conversion and conversion rates. While this is an important KPI an evenly important one is the revenue per visitor (RPV) indicator. The RPV is about …
Winning tactics for Facebook Groups
Facebook Groups have historically been a forgotten online channel for larger brands and organisations. However many smaller businesses and individuals can testify to the power of groups and how well …
Essential SEO trends for 2017 and beyond
Most websites have the majority of their visitors coming from search engines. Yet Search Engine Optimisation have during the last couple of years have been operating in the shadows of …
Top 3 Online Marketing basics for a Small Business
Having lived on Malta for a while now I’ve seen all these small businesses, restaurants, shops, cafées etc. All of them with very entrepreneurial and driven owners. But what should …
How Black Box Thinking Enables Innovation
Black Box Thinking: The Surprising Truth About Success, by Matthew Syed discuss why some industry sectors and organizations succeed in using their mistakes as a spiral for innovation while others …